Hello, I'm Mustafa...

Engineer, Leader, Investor..

META

senior Software Engineer

As a Senior Software Engineer in Android at Meta (formerly Facebook), I have contributed significantly to the development of the Android app for over 4.5-5 years. During my tenure, I have demonstrated expertise in leading and executing major projects, collaborating with cross-functional teams, and delivering high-quality code that meets or exceeds business requirements.

One of the key areas where my team and I made significant contributions was in owning the Stories tray on top of the Facebook home. Our projects included:

  • Implementing autoplaying videos for video Stories, which made it easier for users to consume content without having to manually click on each Story.
  • Creating a new home for all of the user’s Stories, which provided a dedicated space for users to manage and access their Stories.
  • Owning the entire user experience for Stories, where we designed and implemented features to improve the user’s ability to interact with Stories, such as swipe-up to view links and the ability to reply to Stories with stickers.

My key responsibilities included designing and implementing new features, maintaining the existing codebase, and troubleshooting complex technical issues. Additionally, I have been actively involved in code reviews, mentoring junior developers, and advocating for best practices in software development.

As a Senior Software Engineer in Android at Pinterest, I have spearheaded numerous projects and initiatives that have positively impacted the company’s performance and revenue streams. Some of my key achievements include:

  • Designing and implementing Cinematic pins for Android, which has been featured in several blogs and accounts for more than 20% of Pinterest’s revenue stream.
  • Re-architecting Android Pinterest Search in the MVC pattern, which successfully led to a significant improvement in performance and user-engagement by more than 10%.
  • Leading the team efforts to rewrite Profile on Android to improve performance and drive user-engagement.
  • Being part of the core team that designed and implemented Pinterest’s visual search products like Flashlight, Pinterest Lens, and Pincodes.
  • Mentoring engineers and guiding them through their projects to ensure they deliver quality work.

Overall, my time at Pinterest has provided me with an excellent opportunity to work on complex, high-impact projects that have contributed significantly to the company’s success while also nurturing my leadership and mentorship skills.

As a Mobile Software Engineer specializing in Android development, I have designed and implemented several innovative applications that have been well-received by users. Some of my key accomplishments include:

  • Designing the SmartStyle app, which is available on the Android play store and has been downloaded over 30,000 times. The app allows users to book appointments, receive reminders, and manage their salon experience seamlessly.
  • Designing the AIGA Events app, which tracks upcoming design events and talks organized by AIGA. The app enables users to discover events, buy tickets, and stay up-to-date on event details effortlessly.
  • Designing the Deloitte Round-up app, which utilizes social analytics to track different events held around SXSW. The app integrates a sweepstakes system that encourages users to participate and win exciting prizes.

PROJECTS

Video Autoplay – Meta

The project was focused on designing, implementing, and shipping a Video Autoplay feature that would play videos on the user’s Story tile as soon as the app was started up.

Our efforts paid off, as the Video Autoplay feature directly led to an increase in Facebook’s core sessions metric, which measures user engagement with the app. The feature was well received by users, and we received positive feedback from stakeholders and leadership.

Cinematic Pins – Pinterest

I designed and implemented Cinematic pins for the Pinterest Android app. This feature was unique, as it enabled brands to advertise their business in a new, more engaging way than traditional ads. Cinematic pins involved a deep understanding of Android engineering principles, including video playback, animations, and user interaction.

The project was a success, and Cinematic pins were featured in several blogs. The feature was well received by users, and we received positive feedback from stakeholders and leadership. This project that had a significant impact on Pinterest’s revenue stream, accounting for more than 20% of the company’s revenue.

Stories, Home – Facebook

As a software engineer at Facebook, I was the lead on a high-priority project to develop and ship a new feature for the Facebook Android app internally called West elm. The goal of this project was to create a one-stop shop for all stories content, allowing users to have their own personal space to customize and host their stories.

My role in this project involved leading a team of engineers and collaborating with cross-functional teams, including product managers and designers, to develop and implement the feature. I utilized my expertise in Android engineering to design and develop the feature, which involved creating a new UI for the stories tray and designing a new home for all of the user’s stories. The feature also led to increased engagement with stories content, which had a direct impact on user retention and revenue growth.